Storytelling is in our DNA. Getting your message out is an art in the connected world we live in.
Sambecketts provides a one-stop Social Media marketing service to create and deliver dynamic social media strategies to build your conversation with customers.
Social media is exactly what it says on the tin ‘social’. It provides an opportunity to engage with potential customers and encourage ‘early adopters’ to talk about your brand and help market your company for you.
There is a skill and etiquette in developing a successful social media voice. Involving yourself in the conversation is more than just blatantly advertising your company. It requires give and take, which in return can build customer loyalty. The correct use of social media should connect with customers in a very personal way.
Sambecketts manages a plethora of client business using various forms of social media, such as Twitter, Facebook, etc. and can create and implement a social media strategy, which works alongside the integrated marketing approach – online and offline.
85% of the marketers surveyed indicate that social media has generated exposure for their business
63% report an increase in traffic to their website
52% state it has generated quality leads
81% report that blogs have increased customer loyalty and online enquiries
Facebook, Instagram, Twitter and LinkedIn all provide a paid advertising functionality. If you want your business Facebook posts to be seen by more than just a handful of your followers, then paying for reach with Facebook ads is a good way to do that.
Sambecketts can create a social media advertising strategy, mindful of your daily budget restrictions with clear objectives then design fresh and engaging adverts to achieve your goals and objectives. Example goals:
Increase traffic to your website from Facebook
Increase engagment with your app
Get people to claim a special offer
Promote a product or catalogue
Increase attendance at your event or visits to your shop
Generate new leads
Increase the reach of your content on Facebook
Boost engagement for your Facebook Page
Objectives that generate interest in your product or service:
Boost your posts
Promote your page
Reach people near your business
Increase Brand Awareness
Increase your reach
Customising your target audience:
Location - target people in a specific location
Interests – Target people based on their interests, activity, the Pages they like, and closely related topics
Job Roles - Target senior management or people is a specific job role or postion
Behaviors – Things like purchase behavior and intent, as well as device usage